Founder’s Nick and Holly Janicki started The True REST™ Float Spa in 2009.
Nick discovered floating in November of 2008 after watching a Joe Rogan video. He immediately sought out the experience, but the nearest center was a few hours away. Nick and Holly eventually were able to visit a location in Sedona, Arizona. The experience was intensely relaxing, senses were revived and moods were noticeably elevated. In the car ride back to Phoenix, Nick and Holly talked about the possibility of opening a higher end float spa.
Nick began writing a comprehensive business plan and started diving into the almost untapped industry. It seemed float spas in the US were almost non-existent. Nick traveled to the UK and tried out several different float manufacturers before deciding on the Float Pod design.
In the next 6-months, Nick and Holly began looking for a location and signed a lease for a location in Scottsdale, Arizona in the summer of 2009. Build out began in September of the same year. They opened the first True REST Float Spa in February 2010.
Title Founder & Chief Float Guru |
Background Mr. Janicki is our Founder and has been President since True REST’s inception. He holds the position of President for True Rest, LLC, since February 2009, and our affiliates, Float Pod Therapies LLC, since January 2013, and True REST Franchising, LLC, since May 2014. All positions listed for Mr. Janicki are located in Tempe, Arizona. |
Title Co-Founder |
Background Mrs. Janicki holds the position of Co-Founder for our affiliate, True REST, LLC, since February 2009, and our affiliate, Float Pod Therapies LLC, since January 2013. All positions listed for Mrs. Janicki are located in Tempe, Arizona. |
Title Chief Executive Officer |
Background Mr. Rowe is our Chief Executive Officer of True REST Franchising, LLC. He has been a Franchisee, a Regional Director, and a Master Franchisor with brands such as Century 21, Realty World, Help-U-Sell Real Estate, Healthy Inspirations, Dogtopia. He is the President of SIMCAL Properties, Inc., a boutique real estate Investment and consulting firm that focuses on real estate and franchising. Mr. Rowe has consulted with many national franchise brands and currently acts as a Board of Advisor for various Franchisors. All positions listed for Mr. Rowe are located in Coronado, California. |
Title Chief Financial Officer |
Background Mr. Pearce is our Chief Financial Officer of True REST Franchising, LLC, This is a position he has held successfully with companies ranging from computers to manufacturing to finance. Most recently he has owned and continues to own a franchise in the telecommunications consulting industry. Mr. Pearce recently returned to the East coast settling in Charleston, SC after spending 17 years in San Diego working in the real estate and finance industries. |
Title Chief Operations Officer |
Background Mr. Boomer has been our Chief Operating Officer since October 1, 2019. From July 2014 to September 2019, he was the General Manager at Landry’s, Inc., a dining and entertainment company. All positions listed here for Mr. Boomer are located in Coronado, California. |
Title Sales And Development |
Background Mandy joined the True REST team in 2015. She was first exposed to True REST when leading the Youth Advisory Board for a private equity firm that specialized in early-growth franchise investments. She studied Economics and Corporate Strategy at Vanderbilt University followed by two years of commercial real estate in Nashville. Inspired by the True REST vision she has since relocated to Coronado to assist franchise sales and corporate management. |
Title Director of Operations |
Background Ms. Natwick has been our Director of Operations and Support since January 2018, at our offices in Coronado, California. She was our Director of Project Management and Franchise Support from September 2016 to December 2017. From April 2016 to August 2016, she was a freelancer in the health and wellness industry in San Diego, California. Ms. Natwick was an owner and the Director of Operations at Natwick Family Home Health Services, LLC, located in El Cajon, California, from March 2011 through March 2016. |